Armada Design Group

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• VIBC
• Rasul Learning Group
• Coop Culture
• Beyer Brown
• Canadian Red Cross
• Capilano Group – Moraine Lake
• Chase Office Interiors
• Cocoa Tanning Spa
• Future Living
• Lorie Grant Interior Design
• Serene Weddings
• Cleantech Community Gateway
• Unitech Construction Management
• UBC – Student Services
• Robert Semeniuk
• Canadian Plains Mechanical

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For over a decade, interior designer Lorie Grant has transformed living spaces for clients both locally and abroad. Her designs strive to be in harmony with her client’s lifestyle and budget, creating environments inspired for better living.

Background
In spite of continuing to grow her practice and client base, Lorie Grant’s brand and marketing had become increasingly outdated and not reflective of her caliber of experience and work. Armada was brought on to refresh her brand and marketing collateral, including a complete redevelopment of her website.

Our Approach
Armada developed a new brand for Lorie Grant around the positioning statement “Inspired for Better Living”, intended to reflect the transformative designs Lorie has become recognized for. The simple but bold treatment of her brand identity, with simple messaging and well executed photography, help reinforce her core brand statement.

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At A Glance

Development of a new positioning statement to more accurately reflect where Lorie Grant is today.