Cycle City

Project Description

Cycle City Tours was founded from a love for touring Vancouver by bike, and a belief that bike rides are always better when shared with friends. Since 2010 they’ve been sharing stories, laughs, and new experiences with riders from Vancouver and across the world.

Armada Design Group was commissioned by Cycle City Tours founder Josh Bloomfield to establish a new brand identity system and positioning statement to reflect the company’s growing presence in the city, as well as a complete overhaul of the company website.

Cycle City Tours prides itself on hiring tour guides who are passionate about Vancouver and whose deep knowledge of the city enable them to offer customers unique, customized tour experiences. The statement “Discover The Soul of The City” is an invitation for prospective customers to discover all the gems Vancouver has to offer; not just a handful of tourist traps.

Since developing the new Cycle City Tours brand, Armada has continued to help the company grow by developing a sub brands for each tour and a variety of marketing material both on and offline.

Visit Site
  • Branding
  • Website Design & Development
  • Stationery Set
  • Brochure
  • Custom Iconography
  • Tradeshow Banners
  • Apparel

02_logocard

Brand Identity Design

03_buscards

Business Cards

04_stationary

Branded Stationary Set

05_brochure

Brochure Design

06_brochure2

07_banners

Branded Banners

08_featherbanners

09_waterbottles

Branded Water Bottles

10_gear

Gear

11_apparel

Branded Apparel

12_apparel

13_tour_logos

Tour Logo Designs

15_frontdesk

Store Signage

16_bottles

Store Display – Water Bottles

17_tshirts

Store T-Shirt Display

18_bikelogos

Bike Logo Design

19_frontwindowStore Front Window Signage

20_frontwindow2

Store Front Window Signage – Alternative Logo Design

21_exteriorsignStore Front Embossed Logo Design

22_windowbanner

Store Banner Design